The Content Source

Technology marketing content creation Communicating your value proposition to multiple audiences is one of the great challenges of technology marketing. That is what we do. Our mission is to help you articulate your unique message using the power of the written word. Taylor Communications specializes in creating written content for technology marketing and sales professionals. Over the last decade, we have worked with some of the world’s largest technology companies, crafting white papers, articles, Web copy, and written presentations that realize the objectives of content marketing strategy. Whether you are trying to connect with prospects or educate and motivate your sales organization or partner ecosystem, we have the proven experience to transform your ideas into compelling content.

 

 

 

“Hugh has been my written content resource for three years. I can rely on him to get on top of complex technological and business concepts quickly and produce writing that totally nails our marketing and strategic objectives on any given project.”

Wendy White
VP of Marketing at Tier 3
Former Director of Interop Marketing, Microsoft

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Create a Strategic Message for the Company

The customer’s buying process touches many layers of their experience with your company.  The product, solution, and price combine with your overall reputation and that of your people to form a gut level impression and drive a “Buy/Don’t Buy” decision in a way that transcends any rational analysis of each specific element. Fronting for the …

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Marketing in a Sales Support Role

There’s a popular website and service called “Marketing Sherpa,” which offers specialized research for marketers.  The name of the site, however, might describe how a lot of sales people view marketing in general.  Oh, marketing? They’re our Sherpas.  We’re climbing the Mt. Everest of sales – the real, hard work in this company – and …

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